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HYUNDAI MOTOR GROUP

JULY 2022

Designing a water tower tank reflecting Hyundai Motor Group’s mission to “Realize the dream of mankind by creating a new future through ingenious thinking and continuously challenging new frontiers”

INNO

Empower a community where the brilliance of cutting-edge ideas, the harmonious synergy of collaboration, and the boundless futuristic spirit of innovation

converge, like meticulously consolidated diamonds

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Tank Wrap View

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Top Down View

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Elevation View

Details

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DESIGN VISION

Together for a better future empowering a community where the brilliance of cutting-edge ideas, the harmony of collaboration, and the futuristic spirit of innovation converge like like diamonds meticulously consolidated.

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Inspiration/Applicability

Relevance to context and purpose

Moodboard

Exploration

Development

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Refinement

Geometric landscape highlighting intertwining connections

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Feasibility

Color Tool from Tnemec Company Website

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Scalability

3-dimensional rendered mockups

News Media Footage

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Team INNO

Savannah College of Art and Design
Major | UX Design
Minor | Graphic Design & Advertising and Branding Art Direction

1 912-335-9003

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